Advertising Sales Agents
Sell or solicit advertising space, time, or media in publications, signage, TV, radio, or the Internet. Includes individuals who obtain leases for outdoor advertising sites or persuade retailers to use sales promotion display items.
AI Impact Summary
Advertising Sales Agents faces moderate AI displacement risk with a score of 38/100. This occupation has higher AI displacement risk than 54% of all analyzed occupations. Of 20 analyzed tasks, 7 are highly automatable, particularly routine cognitive tasks. Strong protective factors — including social intelligence, creativity, or regulatory barriers — significantly reduce effective risk.
Skill Impact Analysis
6
AI-Vulnerable
7
AI-Resistant
5
AI-Augmented
AI-Vulnerable
High reliance on Mathematics is a risk area. Consider developing complementary AI-resistant skills to maintain value.
High reliance on Reading Comprehension is a risk area. Consider developing complementary AI-resistant skills to maintain value.
AI-Resistant
Persuasion is AI-resistant — strengthening this skill provides durable career protection.
Social Perceptiveness is AI-resistant — strengthening this skill provides durable career protection.
Education & Training
Percentage of workers at each education and training level
Education Level
Prior Experience Needed
Work experience required to enter this job
Training Provided After Hiring
How long it typically takes to learn on the job
How AI Impacts Each Task
20 tasks analyzed
Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising.
Maintain assigned account bases while developing new accounts.
Provide clients with estimates of the costs of advertising products or services.
Locate and contact potential clients to offer advertising services.
Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible.
| Task | AI Capability | Risk | Time % |
|---|---|---|---|
| Prepare and deliver sales presentations to new and existing customers to sell new advertising programs and to protect and increase existing advertising. | 30 | 27.0% | 10% |
| Maintain assigned account bases while developing new accounts. | 35 | 29.0% | 10% |
| Provide clients with estimates of the costs of advertising products or services. | 90 | 85.2% | 5% |
| Locate and contact potential clients to offer advertising services. | 40 | 31.0% | 10% |
| Explain to customers how specific types of advertising will help promote their products or services in the most effective way possible. | 25 | 25.0% | 8% |
Protective Factors
Total protective discount: 24.3%
Essential Soft Skills
Traits that are hard for AI to replicate
Wage & Employment (2024)
Median Wage
$61,460
per year
Mean Wage
$76,350
per year
Employment
97K
workers
Wage Range
$33,480 - $133,540
10th - 90th pct
Wage Distribution
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